In this day and age, just about every business is looking for a way to gain a competitive edge when it comes to digital marketing. More leads, more site traffic, and better search engine rankings are at the top of everyone’s priority list. But making those three things happen is usually easier said than done. There are so many variables that go into creating an effective website and digital marketing strategy that it can be hard to decide what’s worth your time, and what just isn’t. If you’re looking for a way to keep site viewers on your web pages for longer, and boost your conversion rates, then you might want to look into live chat.
Over the last two decades, the CRM industry has evolved into a thriving global phenomenon. In 2016 alone, CRM software totaled $36 billion in estimated value. In addition, its value is projected to exceed $40 billion by the end of 2017. That’s not all – here are some other surprising facts you probably didn’t know about CRM.